Telemarketing Training
Increases Sales

Tele-Marketing is a powerful tool, but often ineffectively utilized. Whether your objective is cost effective appointment generation or effectively closing the sale via telephone, our custom scripting telemarketing program, training and implementation will yield fast and effective results.

Asking the right questions is only part of the process. Understanding the answers and utilizing that information are essential in moving forward to a close. Each telemarketing training program will teach your account executives the rapport building skills necessary to open a relationship. They will develop the listening skills required to wait for all the answers. And they will learn to hear what are the key "hot buttons" or influencing factors necessary to close.

Workshop Objectives:
Designed to create effective telemarketing sales habits that will provide your account executives with the information they need to close effectively. Our RADAR© telemarketing training will teach your staff to converse with the prospect, to create an environment where the prospects sell themselves by realizing what they need, why they need it, and how you can provide it for them.

The following is a sample telemarketing training program outline.
Call (212) 683-1834 for a complimentary consultation and to have a FREE Outline Tailored to your organization needs.

A) Introduction to the program

B) What is R.A.D.A.R.©

1. Rapport Building
2. Asking About Difficulties
   (Understanding What the Prospect Needs)
3. Affirmations, Credibility and Trust
   (Allow the Prospect to Admit Their Needs)
4. Results

C) Why R.A.D.A.R© Works

1. The Prospect Talks about What Interests Them
2. Conversation Focuses on Needs, not Suppositions
3. The Benefits and Results Become Obtainable and Relevant

D) Asking the Right Questions

1. Where to Begin
2. Guiding the Prospect
3. Bridging the Gaps
4. Leading the Call Instead of Following

E) Moving Towards the Close

1. Reminding and Reinforcing the Benefits
2. Picking up the Clues
   (The Prospect will Always Tell You When They are Interested)
3. Helping the Prospect Attain their Goal is Your Goal

F) Review & Summary

Your representatives will master both the tele-sales techniques that have clients share their needs and how to use the information they have gathered to guide the prospect to the closing process.

As always, each telemarketing training program is tailored to your company, your industry and your people. In addition, each sales training program incorporates the skills and tools utilized by your top achievers.